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Home News Market Update

miXabroad launches with familiar faces behind the scenes

Dirk MulderbyDirk Mulder
August 7, 2024
in Market Update
miXabroad launches with familiar faces behind the scenes
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Understanding and measuring activity in an internationalisation agenda can be difficult. New player in the market, miXabroad sets out to do just this.

Ravi Ammigan, John Dennis, Will Archer, and Emily O’Callaghan are co-founders of the new offer. The latter two are well-known in Australian International Ed. Archer was the driving force behind the highly successful I-Graduate company, which launched the student barometer. O’Callaghan has a long affiliation with the sector and is currently an IEAA board member.

So what is miXabroad?

The Koala spoke with Cofounder, Emily O’Callaghan who says “miXabroad is a network of international educators quantifying and evaluating the profound and life-affirming learning experiences during education abroad. miXabroad measures, compares and tracks the impact of outbound student mobility over time and across program,  destination and student cohort types. miXabroad will develop a global network of insights and good practice and is currently pulling together a founders group, to join the Advisory Board to refine the tool and provide different institution and regional contexts to the study.”

“Though in early stages, initial engagement with the sector has been positive with several institutions already joining miXabroad to enhance their measurement and understanding of their activities.” She said.

miXabroad aims to assist universities and Study Abroad offices to demonstrate the value of their internationalisation strategy through:

▪ A unique approach: the miXabroad instrument employs a multi-component model, unlike traditional surveys, to evaluate programs. It incorporates numerous validated constructs and scales,

creating a common and comparative measure of experience, importance, and impact, across program types.

▪ Validity and reliability: Designed based on well-documented theoretical frameworks, miXabroad’s sentiment analysis addresses key topics such as intercultural competence, global citizenship, academic performance, personal development, and employability.

▪ An independent evaluation tool: Grounded in research and informed by practice, miXabroad serves as a benchmarking tool that enables institutions to compare their programs globally. It helps identify strengths and areas for improvement, allowing universities to measure the impact of their internationalisation strategies across different student cohorts.

miXabroad provides insights to inform decision-making and enables comparative reporting for a broad range of stakeholders, including:

▪ University leadership

▪ Faculty

▪ Study Abroad staff

▪ Governing bodies

▪ Funding bodies

▪ Peak bodies

▪ Government agencies

▪ International alliance groups

The miXabroad instrument features over 100 standardised measures covering demographic variables, program type, and all aspects of the experience, from studies to safety, and from support services to social. These inputs enable detailed analysis and reporting to show how motivations, perceptions and impacts differ by student type.

Program types, including:

▪ Semester abroad

▪ Short-term faculty-led

▪ External provider

▪ Alternative break

▪ Collaborative Online International Learning

▪ Global internships

▪ Virtual internships

▪ Blended programs

Data is reported by program category to assist teams in understanding the impact, and differing experiences, of cohorts across programs and destinations. These comparative insights aid institutions in measuring and tracking their internationalisation goals.

As a start up itself, The Koala wishes miXabroad every success!

For more information and to get in touch with miXabroad, see here.

Tags: miXabroad
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Dirk Mulder

Dirk Mulder

Dirk Mulder is the founder of the Koala and Principal of MulderPR, a strategy and marketing communications consultancy specialising in international education. Dirk has had extensive experience in International Education and Service Management, holding Directorships at the University of South Australia, Curtin University and Murdoch University as well the Lead for International Student Initiative across the Asia Pacific region at Allianz Partners. He has been member of the boards of Perth Education City (now Study Perth) and Education Adelaide, he has chaired the Universities of Perth International Directors Forum and has been a past board member of the Hawkesbury Alumni Chapter, his alma mater. His views are widely published and quoted across the media and has been seen in Campus Morning Mail, the Australian Financial Review and ABC television and online. Acknowledgement/disclosure: Dirk holds shares in and outside of the education sector including in IDP Education.

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